The human side of farming. Workshops, facilitation and mediation across the UK.
We work on the bit nobody else touches
Most farm business problems aren't really about the farm. They're about the conversations that aren't happening, the decisions nobody wants to make, and the tension between the people who care most about the place.
Practical support for people in farming, delivered in plain English.
meet Amy hughes
Amy grew up on a beef and sheep farm in North Yorkshire. She's a qualified mental health first aider, a mum of two, and spent years working in engagement at AHDB before launching EmpowerAg.
She built GRIP because she's been there - the stress, the silence, the weight of keeping everything going. It comes from years of industry experience and her own lived experience of what farming really asks of people. She kept seeing the same thing: talented, hardworking people burning out, not because of the farming, but because of the conversations that weren't happening.